Choosing the right broker is fundamental to your trading success. This process involves several important considerations to ensure you select a broker that meets your needs and helps you achieve your trading goals. First and foremost, it’s essential to verify the...
Trading for Tomorrow, Today.
A Look Ahead
For this month’s installment of TWWDT, I am changing things up a little and offering some thoughts on how the incoming Trump administration will impact our industry. Much like the rest of the country, I was convinced the election results would take weeks to sort out,...
Who Are We Doing This For?
If you’ve been following along for the past few months, you may have detected a pattern in these newsletters. In a somewhat long, meandering, but always sincere fashion (and putting my liberal arts education to the best use possible) I have answered the What, Where,...
Low Margins. Easy To Start.
What We ‘Do’
Earlier this summer, I spent some time on the East Coast with my wife’s family, and I got the inevitable question: ‘So, _____ said you started your own business. How’s it going?’ After trying and failing to adequately explain what I do for the fourth or fifth time, I...
The Business of this Business
Given that it’s summer, and if you are reading this, I hope it is on a beach or with a drink that has an umbrella, I felt it was time to discuss the ‘why’ of “Why We Did That”. In the last year I have just about heard it all from the naysayers: “Don’t set up a retail...
The Case For Chicago
Chicago has been taking it on the chin for a few years, so we felt it was time to go on offense and review why we chose to make the City of Big Shoulders our corporate home. We decided to start our business in Chicago for three strategic reasons: Chicago’s financial...